Mark Aba, Abuja
The Minister of Information and National Orientation, Mohammed Idris, has urged Commissioners of Information in APC-controlled states to strengthen collaboration, harmonise government communication and improve public understanding of the policies and achievements of President Bola Ahmed Tinubu’s administration.
Idris made the call on Thursday during a meeting with the commissioners in Abuja, where he described effective communication as a vital tool for governance, public engagement and building confidence in government.
He emphasised the need for information managers to clearly communicate the objectives, challenges and anticipated benefits of the Renewed Hope Agenda, noting that the administration’s reforms were designed to strengthen the economy, expand opportunities, improve infrastructure and promote national development.
“Effective communication is no longer optional. It is an essential instrument of leadership, governance and public engagement,” he stated.
The Minister urged the commissioners to establish stronger communication channels between federal and state governments, ensure the dissemination of verified information and maximise the use of traditional and digital media platforms to reach citizens.
He also cautioned against the spread of misinformation and disinformation, stressing that transparency, accuracy and responsible public engagement were critical to maintaining public confidence.
“Our greatest asset is public trust, and that trust can only be sustained through accuracy, transparency, consistency and responsible engagement,” Idris declared.
He further urged the commissioners to make citizens’ concerns and public feedback an integral part of government communication strategies.
According to him, effective communication must go beyond disseminating government information to include listening to the people, understanding public sentiment and responding appropriately to their concerns.
“Effective communication is a two-way process. We must pay attention to citizens’ concerns, understand public sentiment and ensure that feedback informs how government engages with the people,” he said.
The meeting was attended by 20 Commissioners of Information from APC-led states, with discussions focusing on strengthening intergovernmental communication, improving information coordination and deepening public engagement.
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